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Digital / Logo, Website / Brand Identity / Stop & Shop






Challenge: To re-design a brand with an online presence. Strategy: To balance a more designed look with the brand's capital in "Safe," "Quality," & "Authenticity." To develop a clean, slick website that emphasizes the brand's focus on "Quick," "Easy," & "Convenient."
















Logo.













Website mock-ups.























Brand Style Guide.










Process: Sitemap.










Process: Wireframe.






Portfolio